interactivity
Trade Show Interactivity MODZIW developed a complete interactive solution from the ground up, handling everything from sourcing components to custom programming. Leveraging our proprietary NFCZ system, we created 18 interactive units tailored specifically for the company’s products, enhancing their trade show booth experience. Each unit featured custom graphics and detailed information, perfectly complementing the 12 products displayed around them, delivering a seamless and engaging customer experience.
Small NFC unit After the success of the trade show interactive units and the positive feedback they received, the company sought a smaller NFCZ unit for in-store use. MODZIW designed a compact, modular unit that could be easily disassembled into three pieces for flat shipping. Using precise 3D renderings, we provided vendors with exact measurements, ensuring seamless production of the design.

Screen Demo

Watch the video to see the Dragon product interactive program in action as it navigates through all available options. The rotating touchscreen added an extra layer of engagement, carefully accounted for during programming to ensure seamless functionality. The interactive mirror feature allows users to see themselves wearing the product, with the camera precisely adjusted to align perfectly in the final unit.

Game Development NIKE Eyewear challenged MODZIW to create two custom video games for their booth at the Little League World Series, designed to test hand-eye coordination through fun and engaging gameplay. Built from scratch, these games utilized a large 55-inch touchscreen to accommodate players of all ages, from young kids to adults, delivering an immersive and interactive experience.

The first game, Smash’em, simulated a pitcher throwing a variety of pitches across home plate, allowing players to track their high scores and compare their hand-eye coordination against others. The second game, Catch’em, tested players’ reflexes by simulating pop fly balls that sped up over time, ending after three errors. Both games provided an exciting way for players to feel like they were part of the action while showcasing NIKE Eyewear’s innovative spirit.

Screen Demo

In Smash'em, players use their fingers to leave a color trail to hit baseballs. Hitting a baseball twice earns double points, while a gold baseball scores a massive 50 points. But beware—hitting the red explosive baseballs will cost you points!

In Catch'em, players control a clear 3D baseball glove with their fingers, aiming to catch as many baseballs as possible. The challenge ramps up as the number and speed of the baseballs increase, testing players’ reflexes and endurance.

Instore Promotion MODZIW was tasked to design an engaging in-store interactive experience using a 32-inch touchscreen display. The goal was to captivate shoppers and elevate product awareness by combining dynamic videos with easily accessible information. This interactive unit seamlessly blends education and entertainment, providing consumers with an intuitive way to explore product features, benefits, and brand messaging. By leveraging cutting-edge design and programming, MODZIW created an innovative tool that not only grabs attention but also enhances the shopping experience, ultimately driving deeper engagement and informed purchasing decisions.

Screen Demo

MODZIW is dedicated to creating the most engaging and interactive programs for its clients, ensuring that viewers remain captivated while discovering more about the products. Previously, the turntable feature allowed users to explore specific 3D product frames in an immersive way. Now, this innovative platform has evolved to showcase interactive click-through screens, seamlessly guiding users through various brand divisions. This enhanced experience not only sustains user interest but also delivers valuable product insights, driving deeper connections between customers and the brand.
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